Silverado Story
Silverado Apparel & Home was founded 40 years ago by Sylvia Spence, and has been an iconic brand in the western and southwest lifestyle ever since. Silverado has been located in Albuquerque, New Mexico, but was purchased and relocated to Levelland, Texas in 2021.
The new owner, Carye Gruben works alongside her daughter, Kaelyn Blayne to continue the Silverado legacy in the western fashion and home decor industry. They both have studied fashion design and manufacturing at Texas Tech University and work together as co-designers.
Silverado will continue to be a vertically integrated company, managing all aspects of the supply chain, including product design and development, in-house manufacturing, quality assurance, packaging, shipping, and distribution. Since we control all these aspects, we are able to customize an eclectic array of products using a broad variety of fabrics and embellishments, making our brand unique in every store and closet.
